Artificial intelligence might not be the first thing that comes to mind when you think of home-cooked meals, but that’s exactly where some of the most exciting innovations in food are happening. We recently sat down with Asaf Glazer, CEO of the Vinst app, to talk about how technology—and a bit of inspiration from his own kitchen—is transforming the way we cook, share recipes, and connect through food.
Cooking for His Kids Sparked a Big Idea
Like many of us, Glazer found himself at home more often during the COVID-19 pandemic. A proud “foodie” and father of three, he suddenly became the family’s head chef. As he watched his kids reach for processed snacks, he decided to step up and cook more meals from scratch. What started as a practical parenting move soon turned into something much bigger: the idea for a cooking app that could bring simplicity and joy to kitchens everywhere.
Turning Messy Meals into Organized Magic
Glazer realized that one of the biggest headaches in home cooking wasn’t the cooking itself, it was keeping track of recipes. Between Instagram screenshots, WhatsApp messages, old bookmarks, and saved photos, most home cooks are drowning in digital clutter. That’s where Vinst comes in.
The app uses AI to gather and organize recipes from just about anywhere. Send it a link, a photo, or a bit of text, and Vinst pulls out the recipe and stores it in a clean, easy-to-use interface. No more scrolling through your camera roll trying to remember where you saved that pasta recipe.
Making It Free Because Good Food Should Be Shared
Unlike many apps that hide their best features behind a paywall, Vinst’s core tools are completely free. For Glazer, that wasn’t just a business decision—it was a mission. “If we want to make an impact and really share this with everyone, it has to be free,” he told us.
Vinst does offer optional premium features, like the ability to create self-published cookbooks, perfect for capturing grandma’s recipes or making a custom gift for a friend.
Recipes That Bring People Together
One of the app’s most beloved features is its ability to bring people closer. You can create shared recipe collections with friends and family, like a digital cookbook you build together over time. “You cook the food you love for the people you love,” Glazer said, and with Vinst, those meals can live on and be shared across generations.
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Built by Someone Who Knows AI and Family Life
Before Vinst, Glazer founded Nanit, a baby monitor that uses AI to track infant sleep. He’s spent years figuring out how technology can quietly support some of life’s most personal experiences. That mindset carried over into Vinst: an app designed to feel like a helpful assistant, not a cold algorithm.
A Peek Into the Future: Smart, Personalized Cooking
But Glazer isn’t stopping at recipe organization. He’s thinking bigger. Imagine a version of Vinst that syncs with your fitness tracker or smartwatch to offer personalized nutrition tips. Maybe you’d get a weekly summary of how your meals affect your health—or a gentle suggestion to use a little less salt next time.
The app also has a sustainability angle. With help from partners like West Virginia University, Vinst is starting to highlight local, seasonal ingredients in recipe collections—turning the idea of “farm-to-table” into something tangible and doable for everyday cooks.
Cooking Lessons from Virtual Julia Child?
Glazer is also dreaming of a future where AI becomes your kitchen co-pilot. Picture this: You ask your phone, “Can you help me make French onion soup with what I have on hand?” And a digital Julia Child (or maybe your favorite chef) walks you through it step by step. It’s not quite here yet, but the Vinst team is already building toward that possibility.
In the meantime, you can get a taste of Vinst’s AI capabilities through their free recipe tweaker tool on the website. It lets you adjust any recipe to make it simpler, healthier, or more allergy-friendly—a small but powerful example of how smart tech can actually support good eating.
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This blog post was generated using Buzzsprout’s CoHost AI tool and is based directly on content from the associated podcast interview. While it has been reviewed for general accuracy and alignment with Tomorrow’s World Today’s values, minimal edits have been made. The views and information presented may not fully reflect those of Tomorrow’s World Today or its partners.
